Wednesday, July 27, 2011

Что такое SEO и интернет-маркетинг?



создание этого блога. Идея некоммерческая, я уже могу считать себя   относительно успешным  Интернет деятелем, который сможет вам помочь научиться зарабатывать деньги в Интернете. Я не могу ни гарантировать, ни обещать, что вы достигните успеха в течение 2 или 6 месяцев, все зависит только от вас! 





Что такое SEO и интернет-маркетинг? 


«Веб-маркетинг, интернет-маркетинг и  e-маркетинг являются сбытом продукции или услуг через Интернет».Интернет-маркетинг (или др.) отличается услугами и продукцией через Интернет. Это очень инновационная и практическая область в мире, она развивается как в России  и на Украине, так и в других странах содружества. Без лишних разговоров и объяснений, перейду непосредственно к теме. В Европе и Америке каждый год через Интернет продаются продукты и услуги на десятки миллиардов долларов.  Ставки  увеличиваются  в продажах ежегодно, и это означает, что данная область - успешна и инновационная.

Для  Интернет деятеля главной целью является добраться до потенциальных клиентов.  Эта задача - не из легких!  В достижении этой цели помогает продвижение сайта  для поисковых систем (на английском языке Search Engine Optimization, сокращенно SEO), и разговору об этом будет уделено основное время в моем блоге. Продвижение  сайта очень сложный, трудоемкий и длительный процесс. В случае успеха, Вы почти навсегда обретете доступ к потенциальным покупателям, что также повлияет и на Ваш заработок.  На сегодняшний день наиболее успешной являются интернет-реклама  (например, AdSense) и партнерский (Affiliate) маркетинг -  продажа чужих инфо продуктов (например: на сайте  clickbank.com большая информация о продукции). 

Преимущества Интернет маркетинга:

Для того чтобы иметь твердый доход и успешный бизнес в Интернете не нужно вкладывать инвестиции, создавать продукт, офис, подбирать персонал, в результате - месяцы ожидания и так далее. Вы можете работать, не выходя из дома, только тогда, когда вы хотите. 

Кто может научиться  SEO и  Интернет маркетингу, и для чего он нужен? 

 Интернет маркетингу может научиться каждый, не существует общего ограничения по возрасту или другим предстоящим обстоятельствам. Как правило, нужны только компьютер, интернет  и минимальный уровень владения английским языком. Но и без английского, на русскоязычном рынке интернета Вы сможете добиться успеха.
В остальном, Вам поможет наш блог.


Как предложить клиентам продукты и услуги?
 
С помощью поисковых систем, таких как Google, Yahoo, Bing (MSN), Yandex.



Сегодня в Интернет пространстве Вы можете найти  более миллиарда сайтов. Поисковая система устроена так, чтобы  сортировать сайты по содержанию и качеству  и  в соответствии преподносить их клиенту. 


Главная задача  - это при конкретном спросе (информация о продукции и т.д.) преподнести наш сайт, после чего будет действие (клик, покупка, регистрация…), а именно такое действие и обеспечит Ваш доход.

Оптимизация сайта, чтобы он попал в результаты поисковых систем  и называется
Search Engine Optimization (SEO)

Прежде чем начнем создание сайта или поиск продукта, в первую очередь мы должны  найти правильную нишу (ниша - то есть пользователи, которые имеют конкретные требования). 

Например: Пользователи, у которых потеря веса, нишей будет: девушки, которые хотят сбросить вес до летнего сезона.
Для большей информации, как найти нишу правильно, переходите в соответствующий раздел этого блога.
После того как мы нашли «свою нишу», мы должны хорошенько изучить, как мы собираемся монетизировать свой сайт (монетизировать сайт – это значит добавить источник дохода на сайт).

Есть два варианта:

1. Контекстные  рекламы  (Как зарабатывать с помощью
google AdSense)
2. Продажа собственных или чужих продуктов и услуг (Как продавать собственные или чужие услуги и продукты в интернете).

Следующим шагом является создание сайта для «нашей ниши», а после того как сайт будет создан, его содержание хорошее, найдены пути монетизации и потенциальные клиенты, только тогда мы можем уверенно  начать процесс оптимизации сайта.
 


Сколько $ $ $ могу заработать? 

Для начинающих,  в течение нескольких месяцев интенсивного изучения и получения опыта не трудно достичь уровня с ежемесячным доходом $ 1000 или больше. 

Для  относительно опытных  Интернет деятелей, не являются невозможными ежемесячные доходы  $ 3000-5000 и даже 10000 в месяц, это просто зависит от человека, и сколько времени вы хотите уделить этому делу. 


Это был очень краткий и очень поверхностный обзор  


Что такое SEO и интернет-маркетинг

 остальное  в процессе обучения, а также буду время от времени  добавлять статьи.

Просьба: вопросы задавайте к соответствующим категориям.

Что делать после прочтения этого?
 

Просмотрите мой блог, Вы найдете много интересного!!!









What is SEO and Internet Marketing?


creation of this blog. The idea of ​​a non-profit, I can consider myself a relatively successful Internet leader who can help you learn how to earn money online. I can neither guarantee nor promise that you will achieve success for 2 or 6 months, it all depends on you!




What is SEO and Internet Marketing?
"Web marketing, Internet marketing and e-marketing is the marketing of products or services over the Internet." Internet marketing (or other), different services and products via the Internet.This is a very innovative and practical area in the world, it is developing in Russia and Ukraine, and in other Commonwealth countries. No unnecessary talk or explanation, move on to the subject. In Europe and America each year are sold over the Internet products and services to tens of billions of dollars. Rates of increase in sales annually, which means that the region - successful and innovative.

Internet activist for the main purpose is to reach potential customers. This problem - not an easy task! To achieve this goal helps to promote your site for search engines (in English Search Engine Optimization, abbreviated as SEO), and talking about it will be on most of the time in my blog. Website promotion is very complex, laborious and lengthy process. If successful, you will find almost all access to potential customers that also have an impact on your earnings. To date, the most successful are Internet advertising (eg, AdSense) and Affiliate (Affiliate) marketing - selling other people's information products (eg online clickbank.com great information about the product).
Benefits of Internet Marketing:

In order to have a solid income and a successful online business does not need to invest, to create a product, the office staff to select, as a result - months of waiting, and so on. You can work from home, only when you want.Who can learn SEO and Internet marketing, and what is it for?  Internet marketing can learn each, there is no general restrictions on age or other impending circumstances. As a rule, we need only a computer, internet and a minimum level of English proficiency. But without English on the Russian Internet market you can succeed.Otherwise, you will help our blog.How to offer customers products and services?  With the help of search engines such as Google, Yahoo, Bing (MSN), Yandex.Today in the Internet space you can find more than a billion Web sites. The search engine is designed so that the sort of site content and quality and in accordance to present to the client.The main task - it is in particular demand (product information, etc.) to present our web site, followed by action (click, purchase, registration ...) and it is this action and will provide your income.Optimizing your site so that he fell in search engine results is calledSearch Engine Optimization (SEO)Before you begin creating the site, or search for a product in the first place we must find the right niche (a niche - that is, users who have specific requirements).For example: Users who have weight loss, will be a niche: the girls who want to lose weight before the summer season.For more information about how to find the right niche, go to the appropriate section of this blog.Once we found a "niche", we must carefully examine how we are going to monetize your website (to monetize the site - it means a source of income to add to the site.)There are two options:1. Contextual advertising (How to make money with google AdSense)2. Sale of own or others 'products and services (How to sell your own or others' products and services on the Internet.)The next step is to create a website for "our niche," and after the site has been created, the content is good, found ways to monetize and potential customers, only then we can confidently begin the process of optimizing your site.How much $ $ $ I earn?For starters, a few months of intensive study and gain experience is not difficult to reach the level of monthly income of $ 1,000 or more.For the relatively experienced Internet figures are not impossible monthly income $ 3000-5000, and even 10,000 per month, it just depends on the person and how much time you want to devote to this cause.It was very brief and very superficial overviewWhat is SEO and Internet Marketing  rest in the learning process, and will from time to time to add articles.Request: Ask questions to the appropriate category.What to do after reading this?Check out my blog, you will find many interesting things!









How to make money on Google Adsense?



Amazingly, the fact that the vast amount of information about earnings in the Internet, the vast majority of people and can not understand how they can earn.

In principle, the confusion is hardly surprising, of course. Since the flow of information is enormous.

But even on something stood still, for some reason, newcomers still can not achieve anything.Mainly because they do not begin to do anything, explaining that they did not manage to understand how and what to do.

The main reason for this beating around the bush, in my view, lies in human psychology.

Most of the newcomers, with whom I had the opportunity to communicate personally tend to all the incredibly complicated. They make sure that everything is very difficult, so very few people achieve something. And when these newcomers do not find in the study of course is nothing fantastic, we are at a loss.

But nothing fantastic in any form of online earnings is no! There are only a set of simple actions to be carried out in accordance with the basic laws of business, of course.

For example, there is such a well-known way of earning money as profit from the site (a blog) by posting it on ads Google Adsense.

In my opinion, the mechanism of earning just elementary, and can even understand his schoolboy!

 That's the whole mechanism:

Do you have a website, you place ads on its Google Adsense, your visitors will click on those ads, but you get the money for it. Everything!

Is it difficult? No.

Understand the mechanism, it is easy to guess that for a living should have its own site, which would be visited daily by the largest possible number of people. The more visitors, the more clicks, and, consequently, more money.

Arguing further, it is easy to come to the conclusion that success to make money in this business must be able to create websites, either independently or with assistance.

If it is decided to create sites on their own, and no skills, we first need to purchase a course on creating Web sites.

But just a few of the created site. As long as there are no visitors, then earn in this business it is unlikely that it would be possible. To attract visitors by advertising not make much sense initially, since the principle to buy advertising to make money on advertising to work here or not at all or will run poorly.

To pay for advertising had peaked, it is necessary to have free traffic (a stream of visitors to the site), which can be obtained from the search engines.

Then, obviously, that the next course, which should be explored, should be a course on search engine optimization (SEO). In another way, they say, "for promotion of sites in search engines."

That this knowledge will already be enough to get anything to earn.

But like in any business, the earnings on the Google Adsense has his "secrets." In fact, of course, no secrets, just the specific knowledge and skills that will also need to acquire in order to profit pleased by their size.

And that new specific knowledge to acquire as quickly as possible, so it is desirable to acquire a training course, where would all this cuisine is described.

Total, it turns out that to develop a business based on earnings in the contextual advertising require knowledge and skills in three main disciplines:

- Website

- Search Engine Optimization (SEO)

- Machines with contextual advertising

Decide how to obtain these knowledge and skills, of course, everyone is free.

A story about earnings in the Google Adsense would be incomplete if we do not talk about his merits and demerits.

Let's start with the flaws ...

Less number 1. If you start this business with a complete zero, without having hyped the site, the first tangible results will have to wait very long. At least 1 year. Because it takes time not only to have to learn everything, but the fact that the creation and promotion of at least one site. This requires a great deal of patience and not all afford to wait for results!

Less number 2. Rigid rules and company policies of Google Adsense, because of which you can lose your account on the system for the slightest infraction committed by or unintentionally caused by third parties. This is not fatal, because you can go to work with another system of contextual advertising, for example, Begun and YAN (Yandex Advertising Network), but to build a business Google is much easier and more profitable.

Major flaws, in my opinion, no longer exists. One can quibble over the methods of payment money earned or ad format, but that's all the little things, because money can get, and get used to the format of ads is not a problem.

Now, about the merits of ...

Plus number 1. This is a very simple form online earnings, compared with sales. It is only necessary to be able to create websites, based on any CMS (content management system).And it does not need to master the program records video lessons, create discs that sell websites and advertising copywriting master to anything. Earn on advertising is technically much easier than in sales, although in fairness I must say that the financial results in sales can be achieved faster and more impressive by the amount.

Plus number 2. By establishing a system of wage and income levels reached that would satisfy, you can spend a little time to maintain the result. I have often told you that I, in order to earn an average $ 2,800 a month, it takes only one hour of work per week.

Plus, number 3. In order to increase their incomes have only increased the number of available sites that make it very easy to do if it seriously. In developing each of their sites and increasing its attendance, so you can significantly raise the level of earnings.

Plus № 4. This kind of business does not require contact with the audience. Ie You do not sell anything to anybody, but just sharing free information. So you do not hear in your address abuse, false accusations, unsubstantiated claims refund and other negatives facing any seller of goods or services no matter how crystal clear and honest he was.

Here's a he, earnings from Google Adsense, if briefly.