E-mail Marketing – Как заслужить доверие клиентов

E-mail Marketing – Как заслужить доверие клиентов
E-mail Marketing является одной из ведущих и самых популярных сфер Интернет-маркетинга. Это разновидность онлайн-бизнеса, которая подходит абсолютно ко всем нишам и очень выгодная для всех маркетинговых деятельностей. Для того, чтобы эта сфера была для вас успешной, прежде всего, у Вас должна быть очень большая база электронных почт, которая желательно должна состоять из серьезной аудитории, среди которой подавляющее большинство станут вашими потенциальными клиентами в этой области. Для того чтобы заинтересовать посетителей и/или пользователей вашим сайтом, необходимо в первую очередь предложить на реализацию качественный, надежный и популярный продукт. (Хотя может оказаться очень успешным и для всех неизвестный продукт, успех зависит напрямую от т.н. sales letter, т.е. от информации, которую вы подаете пользователю).
Для реализации продукции для пользователя очень большое значение имеет форма подачи информации. Вы устанавливаете интерактивное взаимодействие с клиентами. На первом этапе вы должны завоевать их доверие. В чем это состоит? Заказываете или делаете очень хорошее sales letter (коммерческое письмо) (средняя минимальная цена на коммерческое письмо составляет $ 300 и выше). Профессиональный маркетер - писатель искусно и мастерски передаст ваши слова потребителю. Затем вы сможете опубликовать отзывы некоторых экспертов, или даже отзывы тех людей, которые уже использовали этот продукт. Потом мы рассмотрим эту тему более детально, хотя здесь же хочу сказать, что в E-mail Marketing-е главное завоевать доверие клиента, а для этого нужны умение, подход и знание, хотя все приходит с практикой.
E-mail Marketing - в основном встречается на так называемых Squeeze страницах (Безусловно, поговорим и о других методах), которые по-своему содержанию представляют собой сайты на одну страницу, где расположен продукт, информация о нем, отзывы экспертов и/или хвалебные отзывы и т.д. На подобных сайтах может и вообще не быть конкретного продукта и владелец сайта просто может предлагать вам какую-нибудь гениальную информацию абсолютно бесплатно, взамен на вашу электронную почту. Знакомая ситуация, не правда ли? Здесь же хочу поделиться с вами знакомым мне методом. Раньше я терпеть не мог места, где нужно было вписывать адрес электронной почты, так как в результате ко мне приходил нескончаемый спам и всякая ерунда. В последнее время на всех известных и интересных сайтах я сделал подписку, почему? Пока я не перешел на E-mail Marketing не имел понятия, как я должен был написать хороший Follow-up и именно поэтому решил посмотреть «работы» опытных в этом деле людей. Подписался на огромное количество информационной рассылки, записался в огромное количество Follow-up. Меня не интересовало, что они мне предлагали, я просто хотел посмотреть, в какой форме они общаются с потребителем, в какой форме подают нам информацию, и какую технику используют. Между прочим, подобные информационные рассылки и Follow-up даст вам много знаний. Очень мастерски осуществляют реализацию продукции. Поэтому я наблюдал, что мне нравилось, копировал, делал для себя заметки и таким образом собрал собственный список Follow-up. Я и сейчас так делаю, выбираю нишу, потом об этой нише нахожу интересные сайты и становлюсь их последователем. Это для того, чтобы увидеть, как работают и какие способы используют успешные сайты о той или иной нише.





E-mail Marketing - How to gain the trust of customers
E-mail Marketing is one of the leading and most popular areas of online marketing. It is kind of on-line business that fits perfectly to all the niches and are very profitable for all marketing activities. To ensure that this area has been successful for you, first of all, you must have a very large database of emails, which preferably should be of a serious audience, among whom the vast majority will be your potential customers in this area. In order to interest the visitor and / or users of your site, you must first propose the implementation of high quality, reliable and popular product. (Although it may be very successful for all the unknown product, success depends directly on the so-called sales letter, ie the information that you give the user).
For sale to the user is very important form of information. You set the interact with your customers. In the first stage you have to win their trust. What is it? Book or doing a very good sales letter (sales letter) (average minimum price for a sales letter is $ 300 and above).Professional marketer - the writer skillfully and masterfully convey your words to the consumer.Then you will be able to publish reviews of some experts, or even testimonials from those people who have used this product. Then we consider this topic in more detail, but here I want to say that the E-mail Marketing-e main gain the trust of the client, and it requires skill, knowledge and approach, although it comes with practice.
E-mail Marketing - mostly occurs in the so-called Squeeze pages (of course, talk about other methods), which is its content are the sites on one page, where the product, information about it, opinions of experts and / or praise etc. At such sites, and can never be a specific product and the site owner can simply offer you some brilliant information for free, in exchange for your email. Sound familiar, does not it? Here I would like to share with you my friend method.Before, I could not stand the place where you had to enter an email address, as a result came to me endless spam and rubbish. Recently, all famous and interesting sites I've made a subscription, why? Until I switched to E-mail Marketing had no idea how I had to write a good Follow-up and it was therefore decided to look at "work" of skilled people in this business.Signed up for a huge amount of information distribution, enrolled in a huge number of Follow-up. I do not care what they offered me, I just wanted to see the form in which they communicate with consumers, in what form submit information to us, and what technique to use. Among other things, like newsletters and Follow-up will give you a lot of knowledge. Very skillfully implements of production. So I watched that I liked, copied, made notes for themselves and thus brought its own list of Follow-up. I can still do so, choose a niche, then find a niche on this interesting websites and become their followers. This is to see how they work and what methods are used successful sites on a particular niche.








How to find out the secrets of the masters of big sales?

Probably there is no sense to say that their most intimate secrets that will help sell more than it is allowed to "mere mortals", the master of sales is kept in secret. And they share their secrets very grudgingly, and if they fall, then for money.
What to do if you pay the required amount of ability or desire there, and secrets, at least a couple of really want to know. This may sound utopian, but there is a solution. It is one hundred percent honest and exactly the same effective, unless of course the guru has not become conceited :-)

But before I share with you this secret way to tell why it is necessary to use it, and how it all came into my head.

As you may know that I develop and sell a collection of materials for efficient use of the content for the site, which christened the "Stateyny lawlessness" (withdrawn from sale).

So. Working on it and trying to find some new solutions in order to add them to their leadership, which is part of the book, I often had to catch myself thinking that many of his discoveries, I can not turn in direction for the simple because I do not know how to describe it in words.

Any attempt to make it end in complete failure, because it becomes so confusing that even then I find it hard to understand what it is I has been written. This occurs due to the fact that some of the subtleties of time begins what is called a gut feel, but words to describe it is very difficult.

I can, of course, not a very good writer, but certainly that is what it is. But most of the authors of training courses also are not professional writers and journalists, and hold the printed word at school work (and I myself, too).

Therefore, some of the subtleties that are sometimes seen as not very significant and are omitted from the author of the story, do not reach the reader. And what is contained in what they do not agree?

This is the most valuable and usually remaining a closely guarded knowledge based on practical personal experience. Ie what the author learned of the course, working on your website, book, subscription list, mailing list, participating in affiliate programs and selling their wares. This is not the knowledge that comes after the first few steps that each of us makes any new craft. This knowledge comes with years of hard work.

It can adopt only two ways: by observing firsthand the way the artist works and asking the right question. We do very few people understand this. In the same demand burzhuynete paid subscriptions to private sites, where experts in their field spread video, which shows how and what they are doing in order to achieve the desired result.

And the whole trick is that it is not staging videos, and shooting the normal working process.A man running in normal mode, and simultaneously remove the camera from the screen and everything he does and then gets the money for it. It may seem that nothing, but in reality it is not. It is thus possible to understand the thinking man working on a task that no one will ever be able to describe. This is very valuable information, although it will be useful only for those who "in the subject." Ie Logically you first need to buy a training course from the one for whom you are going to observe, study it and then move on to watching the movie.

This would be possible in runet must pass some time, apparently. At least, I do not know the sites where one could obtain such information. Over time, they will appear, but now it does not. Some try to do something similar, selling movies on discs, but so far it's all a test of strength and not much else.

Therefore, there is only one option to get to the most secret knowledge - ask the right question. This means that the issue should be on the merits and as specific as possible.

But why should anyone answer this question right? True, no one should be and is not required. Therefore it is necessary to resort to some tricks. Necessary to offer money. And where is the trick, you ask and rightly so, because in the beginning of the article was put a condition that will not have to pay.

The trick is that the money should be taken not out of pocket, but from other sources, and the instructor will receive a legal fee, and you the knowledge you need. Read carefully.

All sell something and, as a rule, each of today's successful entrepreneurs have their own affiliate program or whether it participates in one or more programs of contextual advertising sales.

Depending on what you want to learn, decide what you will participate. In an affiliate program for selling goods in this case study will be selling, or become a mentor in referral programs, advertising services, you'll learn how to create popular websites and earn money from advertising.

At the same time I want to draw your attention to the fact that affiliate sales of goods can be registered immediately and start working first on their own. Remember that before you ask the right question, you should already understand the main points of his work. You must already have at least some experience. Only in this case you can ask a question that will get specific and helpful response.

Sense to ask "what do I do that I have bought a" no. This is a very general question. The answer to this can be found in the training course. Another thing, if you explain the future pre-tutor, the question you ask in order to promote its product to market on his own affiliate program. Describe what you did and how, based on its recommendations, some of the results achieved or, conversely, did not reach, and ask a guru to help you understand.

If a person is interested in how to get a good and long-term partner and benefit from this additional income, it will definitely help you increase sales. After all, he would spend it on the strength of a few hours, days, and the profit will receive a constant, with your affiliate sales, of course.

Everybody is happy. You get specific advice on selling a particular product, get valuable experience in sales and start earning at affiliate, and your coach gets an extra income.

In the case of earnings from advertising important moment of your registration as a referral, so before you do this, best to contact the prospective mentor and offer him a deal: in exchange for knowledge of the money that pays for the advertising service to attract a successful new referral in the correct form, naturally. It's good money, so most employers will go for this deal.

But in this case, you should be in the subject and have at least a little to understand what is contextual advertising and how to earn it. After all, you need subtlety and suggestion, "taught me everything and I will be your referral" will be rejected. The time spent is not justified in this case the benefit.

As you can see, the output can be found in almost any situation. Just need a bit of thought and prudent approach to business. Important to remember that any transaction is always beneficial event. If at least one of the participants in the agreement does not see its benefits, the transaction will not be.

Be correct in dialogue and ask the right questions, then you will always get the right answer.






Home Internet Business. Start with this!

Due to the fact that I'm online magazine "Home-Based Business OnLine. Theory and Practice ", quite often I receive questions that can be combined within the meaning of just one:" I want to start very own home internet business, but do not know where to start better. " If you try to answer this question briefly, the most likely answer to it is: Start with a knowledgeable than the best.
This is completely unoriginal answer, because to say the same thing every online entrepreneur who has already met with some success. And to be precise, this phrase can be found at almost every site on the internet business. And if all the solid one and the same, then it can mean only one thing - this is the only correct solution of the problem.

I have written repeatedly about this, but the number of questions does not diminish, so I have to repeat some points.

First, be aware that if you do not go into details on the internet, there are only two kinds of honest earnings:

- Sale of goods and services
- Selling advertising space on the site

Which of these two types of income are simply hard to say. In this and the other is its complexity.

To sell goods, it must be, at least, have at their disposal and this product should be demanded. In addition to selling ad copy need to prepare, and very hard to make this advertising copy read by a large number of users interested in buying online.

To successfully earn on advertising, you need to do vysokoposeschaemy site, which is in itself a difficult task if you do not have expertise on promotion.

But the good news is that everything is completely solved. All you need is a strong desire to succeed and many, a lot of patience and perseverance.

But more to the point. For me personally, to date there is no doubt that it all begins with the creation and promotion of large-scale thematic site.

This allows you to get their hands on the most valuable resource: the traffic. With it you can successfully make money on advertising and on sales of goods and services at the same time. A large number of visitors on the website addresses many questions. There is no problem with a set of subscribers to the mailing list, free e-books downloaded in large numbers, visitors are reading the right ad and become interested in making purchases ...

If the site has a large free traffic there, some of the profits will always have to spend on advertising in order to show interested people with information about a product or service.

On the earnings on the content I wrote, but today I want to dwell on some matter of the sale of goods and services. And as mentioned earlier in this article, one should begin with what is always, what you understand best.

To do this, there are at least three compelling reasons:

1. Ordering and bringing existing knowledge into the system, rather than to learn something new, you can immediately get to business creation.

2. If you are well versed in any subject, it is likely you will love this area of ​​expertise. This is a very good thing, because building a home business from scratch is very time-consuming task, requiring patience and perseverance. To overcome this will be much easier if he likes.

3. Sell ​​the product in which you understand well, it is much easier, especially if you had nothing to sell and had no need for the skills and abilities.

What can you sell online? Almost all, though for a home business there are still some limitations because it is unlikely that you at home can make a car.

However, various souvenirs, gifts, knitting, embroidery, weaving, etc. selling is possible. To do this we need only arrange delivery of direct mail, that in general, is not a difficult task, just need to know how and what to do.

Think about what you can create with their hands. Surely something so come up with.

But this is not the only homemade kind of goods that can be successfully implemented in the network. The Internet is primarily informational environment, and therefore in great demand today enjoys this type of product, as information.

Each of us knows something they do not know many people, but who are interested in to learn about it. You can make your knowledge in an information report, the training of audio or video course, e-books, etc. and successfully sell their wares.

Information trading is very profitable. Because after you create your own infotovar and start selling it from their site, then later you fall off all the worries about the creation of new copies of the goods and their delivery to customers.

If you believe that you can not independently create an information product, then despair is still not worth it. You can sell products from other authors, participating in affiliate programs and getting to this commission, or they can buy reprints of the rights and resale and receive 100% of profits from sold copies someone else's product.

The most important thing to understand, once and always remember to business on the Internet, regardless of what you offer is always based on someone's common interests. Try to find and distinguish among their hobbies are, around which you can gather people in an online community, but rather to form a group of regular users of the site. Love to read, make a site about books, loves to embroider, you can create a site about needlework. Infinitely many options.

The scheme of the same business in which you want to take a very simple and I have repeatedly written about it, but I repeat once more. It will not be superfluous, since the number of questions is not reduced. Thus,

1. Create a thematic site dedicated to your interests
2. Fill it with lots of valuable, but free information
3. Gradually, the audience are building a permanent
4. Pick up or create their own products or services that would come to your audience to meet their needs related to the interests with which they come to your site and selling them to the goods.

Everybody is happy. Customers get what helps them solve their immediate problems, but you get the money for it. All fair and mutually beneficial.

In addition to sales of goods and services you can earn money online by selling text links through the service Xap.Ru plus the posting on its website contextual advertising, participating in affiliate programs Google Adsense, Begun, YAN.

What difficulties arise?

1. As a rule, it is feared the need for the site and its own product, that is because there is no knowledge about how to do it.

Quite a long time and is not a problem easily solved by buying the CD "All the technical aspects of online business in video format," Evgeny Popov prepared good lessons and wrote to disk all the necessary programs to be used to create and website and book. It remains only to take it and use to their advantage.

2. Once the site has been created, there is a difficulty with its content and promotion.



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